Lester Beall Postcards
Melbert B. Cary, Jr. Graphic Arts Collection


 

In th 1930s, much of rural America lacked electricity, power, and running water. The Rural Electrification Administration hired graphic designer Lester Beall to create a series of posters illustrating the benefits of electrification. This is the first of three series, created in 1937.



Size: 12 postcards, 2 each of 6 designs
Price: $7.00